The Surprising Paradox...
Making Violence Your Ultimate Self-Defense Tool

We make a lot of controversial statements in Target-Focus Training centered around the word violence because violence the word itself has such a stigma about it. People look at violence and they associate it with so many negative things, especially in the media.

But we look at violence as merely a tool. It’s a tool that can be used by anybody. It’s how the tool is used that’s going to determine whether or not it’s socially acceptable.

Obviously we can all name the most inappropriate uses of violence. It’s very simple for us. We’re all socially conditioned. So we don’t need to waste our time telling you all the wrong times to use violence.

Everybody loves to talk about that. Entire sections of self-defense and martial arts training are dedicated to when NOT to use violence. We think that’s a waste of your time.

We’re more concerned and the entire reason Target-Focus Training exists is for that rare, rare instance when violence is your only answer. Unfortunately prior to coming to my training, 99.9% of most situations my clients feel they need to respond to with violence, they’re absolutely wrong.

But what we like to talk about in Target-Focus Training is that less than 1% of the time IS violence the correct answer. And what’s so interesting about when violence is the answer..., is that it is the ONLY answer. That’s what nobody likes to talk about, and that’s the whole reason for Target-Focus Training to exist. That was the entire reason we all got together and put this information out. Because it is so critical that if violence is the answer, that you have all the tools, the methodologies and principles necessary to get the most out of that tool called violence. Because... it’s your life that’s on the line.

If you don’t act when violence is the answer... if you don’t answer in kind... you’re going to end up maimed, crippled or killed, and that’s just unacceptable.

So, that being the case, when you understand that we’re just talking about a tool here (one called violence), you see how ridiculous it is to talk about things such as grappling or punching and striking, ground fighting or knife fighting, club fighting, firearms use, disarmament, or all the myriad different types of training.

These are all the terms that people try to box certain types of martial arts and self-defense into. But this all changes once you quickly learn that it’s just violence and violence happens whether its horizontal or vertical, it happens whether you have a tool in your hand, like a knife or a club, or whether the other guy has the tool, knife or club.

It’s all about one thing and one thing only… using that tool called violence to create an injury. The only thing that’s going to change things in your favor is to understand that you need to effectively use this tool if you want to survive.

The methodologies that you get from Target-Focus Training allow you to use violence in a very effective manner. Regardless of which one of my tools I choose to use, whether it’s my forearm, or my briefcase, or my car door, I’m going to use that instrument to strike a target on the other guy, create an injury and end the situation.

When you understand that the goal of violence is to injure the other person and leave them in a non-functional state so that you can either get help or get away, then it becomes very simple work. You don’t worry about whether or not you’re lying prone on the ground, whether you’ve been hit first or whether you find yourself in a small confined area or a large open area. It all becomes the same. You understand that one thing and one thing only you must do is create an injury. We teach you to use the tool of violence to create that injury.

Now, what you get out of Target-Focus Training are methods and principles to get the most out of that tool of violence. Also you will learn the clear times when violence is the appropriate response... and more importantly... when its not.